There are lots of platforms that have been developed over the years to help digital marketers achieve tangible results. The primary aim of these platforms is to ensure that businesses get better results and make the money they deserve from their marketing efforts. Magento seems to be one of these platforms.
There is no doubt that you are in a hurry at the moment to make use of this website to get the most significant improvement in digital marketing results. However, you may need to exercise some patience by reading this post from start to finish. It is about to go against what all experts told you about Magento.
Its principal aim will be to have you exposed to some of Magento flaws as a company and why you shouldn’t use it for your e-commerce activities. You will also be shown some alternatives that will enable you to get much better results.
1 It is Expensive
Before you begin to scream about this technology and what it can offer to your business, try to remember the fact that it can be pretty expensive. Although its community version is free, you can’t explore many of its features. It is even worse when you don’t know how to go about the whole set up process. So, you will employ expert services which mean more money.
2 Few Developers
Magento is a platform known to many users over the years. However, there are very few developers which means that your business needs may not be met. The reason for this is that it is a complicated system that can only be well understood by a few experts. You need a system that isn’t complex to handle.
3 Time Consuming
Perhaps this is one of the significant problems with Magento. Your business is likely to suffer once you use this platform due to this problem. One of its reason is that it doesn’t load very fast. And this leads to a situation where it becomes challenging to make customizations at will.
4 Hosting Problem
One of the primary reasons why most e-commerce entrepreneurs don’t like using Magento is its bulky nature. This means a dedicated server should always be used in hosting it to get expected results. Also, it has been discovered that optimization can only be possible once you understand the technicality of the system. If you make use of severing that is single or smaller, it will be very slow at loading.
5 Poor Support
Magento has been able to create some negative impressions in the minds of marketers, such as the kind of support it offers. For instance, its support forum has been taken over by spammers as there isn’t any effective monitoring. It just means if you ever experience any problem using this platform, there is a chance that you may not get adequate support.
6 Programming Limitations
Magento has been known to run PHP. That is to say, the codes which it operates on are PHP-based. Thus, this is responsible for its high consumption of RAM gigabyte when used. It doesn’t matter the kind of hardware that you are going to use as you will still experience this problem.
7 It Is Technical
Most e-commerce entrepreneurs have complained in the past about Magento being too complicated. There are lots of other platforms that you can make use of which don’t require too much learning to get going. Even if you will be hiring someone, it is essential you have some background knowledge about how it works. For instance, you need to know a lot about PHP templates. This makes it a very complex system that some people may not find to be user–friendly. It is tough trying to play with the models to see the one that will be great for your business.
8 Resource Intensive
Magento has got lots of extensions and plugins. Users are likely to plunge to manage the platforms very well to obtain the needed results. perhaps this is one of the reasons why its maintenance cost is so expensive compared to other platforms.
9 Difficulty in Scalability
Most experts will not tell you this but scaling in Magento isn’t as easy as it sounds because such will cost you effort, time and money. It isn’t like other systems where you can do all the scaling with the click on a few buttons. Hence, this can put you off once you want to take your business to the next levels.
10 Poor Search Engine Rankings
Another major flaw which Magento has to correct is the slow loading time that can affect your search engine rankings adversely. Don’t forget that Google and other search engines consider the loading speed of sites before you locate them.
Better Alternatives
Despite what most experts may want to make you believe about Magento, there are better alternatives you can use in your business today for the best results.
1 Wix
Wix merely is one of the best that you can use in your e-commerce business today as It is super easy in use. Best of all, it has a free version you can use until you have enough money to try out the paid version. Also, your website can be optimized for search engines.
2 WordPress
WordPress is another perfect platform that offers for both newbies and professional online marketers lots of options. It is super easy to use and comes with lots of features that can benefit your business. It is also very economical in lots of regards because it is a platform that you can play around with on your own.
3 PrestaShop
PrestaShop is an impressive app that you can try out today. It is entirely free and ensures that you can customize it as much as you want. Also, the payment solutions are over 50 which means you have many options.